Mercury News Layoffs

Final layoff numbers at the Mercury News: 28

16 in editorial

12 on the business side

In addition to the names I already posted, I heard that Rick Martin, a photographer, was let go, as was Veronica Villafane, a convergence journalist who did television feeds for the Mercury News.

Others include support clerks in news and sports, a graphic artist, one news research librarian, and one sports page designer.

The mood on Ridder Park Drive in San Jose must have been grim on Tuesday.

At Least Seven Mercury Staffers Out -- Layoffs less Draconian Than Expected

The early news out of the Mercury News is that about seven editorial staffers lost their jobs this morning. They include long time movie reviewer Glenn Lovell, education reporter Louis Zaragoza, and feature writer Steve Marinucci. Sports writer Gary Hoh also got cut, along with another sports writer and two editorial clerks.

Nervous staffers had been ordered to wait by their phones from 8 am to 10 am this morning. At least one reporter declined to cooperate and left home: “I’m not going to wait by the phone to get laid off. Let them find me.”

Apparently, management was bluffing when it initially said it would lay off 69 workers in the plant, including 40 from editorial. When the Newspaper Guild bargaining team refused to capitulate to the paper’s demands, management backed off their threats of draconian cuts.

The entire staff planned to meet early this afternoon to hear details about the cuts.

A Small Repreive for Mercury News Reporters

The Mercury News’ management and union reached a contract agreement today that means that only 27 – instead of 69 – staffers will be laid off by Tuesday. A number of reporters have already left the paper in recent weeks, so the layoff number in the editorial department may be closer to 15.

That’s still bad news for the reporters and editors of the paper; no one yet knows who will be fired and for what reason. They still have to wait by their phones on Tuesday between 8 am and 10 am to hear if they have lost their jobs.

The management also dropped its request to create a two-tier wage system at the Mercury. They had hoped to pay new reporters about $40,000 a year instead of the current prevailing wage of $60,000.

But management did win the right to use content from other Media News papers and to combine some advertising operations.

Mercury News Reporters Bracing for Layoffs

This is going to be a tense few days for reporters at the Mercury News. Dean Singleton’s Media News, which recently acquired the paper from the McClatchy chain, who bought it from Knight-Ridder, is going to lay off 40 editorial staffers and 60 others in the plant on Monday.

The paper apparently has told everyone to stay at home between 8 a.m. and 10 a.m.ion Tuesday Dec. 5. Executive Editor Susan Goldberg will then call those who have been fired.

The East Bay Express has been following the story closely:

“Once the laid-off employees receive the bad news, they will be given a time on Saturday and Sunday December 9 and 10 to come into the office and collect their belongings. But they won’t have access to their computers. Merc managers plan to immediately turn off the laid-off employees’ computers and change their passwords. This plan has prompted dozens of staffers in the past few days to begin downloading or printing out their phone numbers, source lists, and key work they don’t want to lose. “People are e-mailing stuff to their private e-mail accounts or downloading stuff like crazy,” said one Merc source.

Merc executive editor Susan Goldberg told employees that she decided to call people at home instead of doing it at the office to avoid publicly embarrassing the laid-off employees. But her plan has some people wondering whether her real motive is to avoid possible major disruptions at the paper when staffers learn who gets the ax.”

I have lots of friends at the Merc and everyone is in jitters. No one knows what criteria will be used to lay people off. There are reporters who have angered their editors and who now fear they will be penalized for previous fights. There are reporters who applied for earlier buyout offers who wonder if that has branded them as disloyal. There are well-paid reporters who think that they will be fired to cut costs.

This is the first major step in the dissolution of a once-mighty newspaper. Who is to blame? I can think of lots of people – Tony Ridder, who didn’t try hard enough to protect Knight-Ridder from breaking up; the McClatchy board for spurning other suitors and deciding to sell fine papers to a corporation known for its cost-cutting; Knight-Ridder stockholders and other Wall Street investors who regarded anything less than a 20% annual profit level as unacceptable. And of course there's Dean Singleton, who seems to disdain newspapers with depth and content.

Yes, yes, I know there are lots of factors at play in the decline of the newspaper industry – the plethora of options on the Internet, the fact that young people prefer to read their news online, etc. etc. But the dismantling of the Mercury News feels more deliberate than just market forces at work.

It’s just plain greed.

The Best Books of 2006 according to The New York Times

The New York Times has posted its list of the Top Ten Books of 2006. I am very glad to see that Michael Pollan’s Book, The Omnivore’s Dilemma, is one of the non-fiction books on the list. I thought this was a radicalizing, change-your life, kind of book written in a most interesting manner, and obviously thousands of others agree. The book was a bestseller for months. I think it may even win Pollan the Pulitzer Prize.

It’s actually an intriguing list. They named Marisha Pessl’s book, Special Topics in Calamity Physics, as one of the best fiction books. (This was one of the books I took out of the library, read the first 100 pages, and returned. The first chapter was captivating, but I couldn’t get into the rest. I also had more pressing work-related books to read and the due date loomed faster than I expected.) This is a first time novelist, a very lovely young woman, and while she is a fine writer I think the choice is not evident. I don’t agree with the selection but it is refreshing to have younger writers represented.

I haven’t read any of the other books, although I have The Looming Tower out from the library and it was due yesterday. Another missed opportunity.

But I definitely will make a point to try and get to these other books. The New York Times imprimatur counts for everything in a certain part of the reading world. It’s definitely how I select gift books. Many lit bloggers hate the Times book review and its selections and its reviewers, but I am not one of those.

Here's what Danielle Trussoini wrote on MySpace when she found out her book was named one of the Top Ten books of the year:

"I am a bit tipsy on champange as I write this (so please forgive the slurs and egregiously incorrect spelling) but I have recently learned that my book has been named one of the best ten books of 2006 by the New York Times Book Review! Am I dreaming?"

If you want to read dissenting views, definitely check out Ed Champion’s take on the book review.

The New Tork Times Top Ten Books of 2006:

Absurdistan, by Gary Shteyngart
The Collected Stories of Amy Hempel
The Emperor's Children, by Claire Messud
The Lay of the Land, by Richard Ford
Special Topics in Calamity Physics, by Marisha Pessl
Falling Through the Earth, by Danielle Trussoni
The Looming Tower, by Lawrence Wright
Mayflower, by Nathaniel Philbrick
The Omnivore's Dilemma, by Michael Pollan
The Places In Between, by Rory Stewart

New York Reflections

I just took a quick six-day Thanksgiving visit to New York. Not much book news to report, but there were lots of interesting things I saw:

There are two dominant styles in evidence on women all over Manhattan. One is to wear straight-legged jeans and tuck them into boots with fur trim. The other is to wear a mini, mini skirt over dark black leggings and boots. May I acknowledge that neither style works for me.

The Daily News and The Post are still in hand-to-hand combat. Each day they try and outdo one another with provocative headlines. The recent police killing of a man just hours before his wedding provoked shock and outrage in New York’s black community and those feelings were splashed all over the front pages.

The weather was better all week in New York than in San Francisco: mild and mostly sunny,

I didn’t have a book for the airplane so I ducked into this adorable books store on Madison Avenue and 93^nd Street called The Corner Bookstore. It is small, with hand-selected literary and high-brow non-fiction titles. All the big fall books are out and I can’t say I found any I was eager to buy. I was most attracted to Decca, the letters of Jessica Mitford, but not for $35. What did I buy instead? Wendy Wasserstein's latest, Elements of Style. I figured it was chick lit and would be easy to read on the plane. I figured wrong.

The hottest clothing store in Manhattan is called Uniqlo. It’s a Japanese version of the Gap with prices like H & M. Very clean lines, lots of maple and glass. There are hundreds of these stores in Japan and the first one opened on Broadway in Soho on Nov. 10.

I have a new editor at St. Martin’s Press. I get a thrill every time I go to visit the publisher because its offices are in the historic Flatiron Building. I walk in and wonder just who has paced those hallways.

The Christmas windows at Macy’s were better than those at Saks Fifth Avenue. At least I think so. The sidewalks were so crowded I could barely see. That’s New York at the holidays for you.

My friend Monica gave a baby shower last week for Laura Bennett, one of the finalists in the recent Project Runway. Laura is about to have her sixth son and all the women dressed up in red wigs and black clothes in imitation of her. All the party favors were still hanging around Monica's house, so my daughters got to pretend they were there. We brought a bunch of blue gum cigars home with us.

Daniel Mendelson's The Lost

When I first started to read Daniel Mendelsohn’s The Lost: A Search for Six of Six Million, I felt incredibly frustrated. It wandered all over the place. No sooner would Mendelsohn start a riff on the history of his grandfather, who emigrated from a small town called Bolechow in Eastern Europe to the U.S., then he would digress into another topic. And as soon as I was comfortably ensconced in that subject, Mendelsohn would switch gears again. It was all fits and starts. There was no forward momentum.

But gradually I began to see what Mendelsohn was doing, and I now recognize its brilliance. The Lost tells the story of Mendelsohn’s great-uncle Schmiel Jager, who, who along with his wife and four daughters, was killed by the Nazis during World War II. Mendelsohn grew up on Long Island hearing about Schmiel’s death, but no one in the family knew the particulars. So he set out on a quest to find out the details, a search that led him not only to the Ukraine, Scandinavia, Australia, and Israel, but to ask larger questions about the nature of good and evil, death and survival. How does one come to terms with the Holocaust, which killed so many? By focusing on the sheer numbers killed, or on the details of a handful who lost their lives?

A central figure in “The Lost,” is Mendelsohn’s grandfather who used to spin yarns about the olden days for his grandson, "in vast circling loops, so that each incident, each character...has its own mini-history, a story within a story." These were stories told in a particular, circular fashion, where forward narrative was interrupted for history and explanation.

It is this pattern that Mendelsohn recreates in his book with his fits-and-starts. Many critics have lauded this circular storytelling, with roots in the Odyssey and the Bible. As Gideon Lewis-Kraus wrote in The Nation, “The Lost calls to mind a typesetter's drawer full of parentheses: a deposit of endings and beginnings.”

But I was struck by something different: Mendelsohn’s writing style also recreates a journey, that of genealogical research. For anyone who has ever tried to find out about the lives and homes of long-dead relatives, you know the search comes in tiny, parallel, increments. You find out one small detail and it may be the only information you know for months on end. Then you discover another little clue, information so incidental it seems unimportant, yet it propels your knowledge forward. It takes dozens of those sideways movements to gain a clearer picture of a life.

The Lost is Mendelsohn’s description of this back and forth research. Sometimes you can’t believe he is writing this mundane stuff. He spends pages of trying to discover if one relative was pregnant when she died, and was it by her Polish, non-Jewish lover? One survivor described that cousin as “easy.” Did that mean she had loose morals – as suggested by her out-of-wedlock pregnancy, or did it refer to her fun-loving temperament? Alternatively, he spends time trying to figure out whether another great uncle emigrated to Israel because his wife was an ardent Zionist or because he was shamed into leaving by his community for selling non-kosher beef. Mendelsohn’s explorations of these topics inch along, and at times the book feels like a view into the efforts of an amateur historian.

Part way through the book, though, I realized Mendelsohn was doing this deliberately. He replicates the rhythm of genealogical research – the back and forth, sideways to sideways, mundane to mundane. Yet, like genealogical research, the accumulation of tiny facts in the book makes a bigger whole – and in the case of The Lost, a fabulous, moving account of wrestling with family history.

By moving along so slowly, and in a circular fashion, Mendelsohn makes the reader care about his particular family, and by extension to what was lost by the Nazi’s actions. This book is not a catalogue of grim catastrophe, although Mendelsohn does include ample description of the Nazi Aktions that killed most of the Jews of Bolechow. It is an accumulation of details, of decisions made spontaneously or not, that led some to live and others to die. By focusing on the small, Mendelsohn helps the reader see the vast.

What I Learned in College

This year is marking a number of milestones in my life. No, I’m not 50 yet (give me three more years.) But I recently went back to New York to observe the 20^th reunion of my journalism school class. Today, I’m heading south to Stanford to celebrate my 25^th college reunion.

Yikes! I can’t believe that life has passed by so fast. How can it be that I left college so long ago? How can it be that it feels like just yesterday I started school AND so many decades ago? I think this is what life is like – time flashes and stands still at the same time and you end up 90 (if you’re lucky) feeling inside much like you did at 16.

The reunion has made me reflect on what I learned at college. Two course stand out – one on James Joyce and the other on Virginia Woolf. I was a history major, not an English major, but my love of reading led me to many classes on literature.

I took the Joyce class in my sophomore year with my roommate. The professor was James Chace and my TA was Carol Lashof. (In one of life’s coincidences, she is the now the mother of one of the girls on my daughter’s soccer team.) We started by reading Portrait of An Artist as a Young Man, then moved to Ulysses and then we read a few chapters of Finnegan’s Wake. We also read Richard Ullman’s superb biography of Joyce and a reference book that dissected and analyzed virtually ever sentence in Ulysses. People who study Joyce look for the autobiographical clues in every scene he wrote.

I adored this class for thrusting me into the world of early 20^th century Dublin. Even though it took hours to read Ulysses – remember one could dissect virtually every sentence – I loved how the class forced me to focus, to look closely at Joyce’s words and what they revealed about a Europe in transition. I was an ardent feminist at the time and I delighted to finding misogynistic messages through out the book. (Joyce wasn’t very kind to Molly, the wife of the main character, Stephen Bloom.)

The Virginia Woolf class, in contrast, was a survey course on everything Woolf. We plowed through her books – A Room of One’s Own, To the Lighthouse, Mrs. Dalloway – and also read portraits of the Bloomsbury crowd. While I loved Woolf’s writing, I remember being more taken with all the intrigue of Woolf’s social set – the clandestine lesbian and gay relationships, Vita Sackville-West’s magnificent garden, Woolf’s suicide and the role her husband Leonard played in her unhappiness. I drew more from her life than her words.

I don’t think I have ever taken the time since college to completely immerse myself in one author. Like most people, I have no grand plan to my reading. I pick up whatever looks interesting, averaging about 40 books a year. There is no overall design, no desire to closely study anything.

As a result, while I have read many good books, they all sort of fade away after a while. When someone asks me if I have read anything good recently, I usually answer in the affirmative and then wrack my brain to remember which book and what it was called. But just describing the Joyce and Woolf classes, I had absolutely no trouble recalling which books I read.

Maybe I should take something else away from my college reunion in addition to the joy at seeing old friends. Maybe I should set up a mini-course for myself and take the time to read two or three books by an author instead of just one. That might make me see an author in a different light – and give me the chance in future decades to remember which books I read.

Let’s see, who should I study? Joyce Carol Oates? Orhan Pamuk, who just won the Nobel Prize for literature? Margaret Atwood? Agatha Christie?

How about doing Joyce over again? Certainly, I can find more in every one of his sentences. And there’s always Finnegan’s Wake.

Hardly Strictly Bluegrass

I spent most of the weekend at the Hardly Strictly Bluegrass festival in Golden Gate Park. I was hardly the only one who went; police estimate that as many as 500,000 came to Speedway and Marx Meadows to hear one of the 67 bands.

Like many San Franciscans, I love this festival, but not only because of the music. I love it because it is the gift of an idiosyncratic music lover, one who gets such sheer pleasure from banjo picking that he wants to make sure other people get a chance to hear the twang.

Some billionaires give money for buildings. Some build lavish homes or buy island retreats. Some give money to fight AIDS, or illiteracy, or homelessness. Warren Hellman probably spends money on all the issues listed above, but he is best-known for spending millions of dollars each year to put on the Hardly Strictly Bluegrass Festival. He’s done it for six years and plans to continue the festival long after his death.

Warren is my cousin. To be exact, he’s my first cousin once removed. He and my father were first cousins. And he and I share a common ancestor: Isaias Hellman, the man I am writing a book about.

One question that intrigues me about Isaias Hellman, who came to California from Los Angeles in 1859 and went on to play a critical role in the development of the state, is why was he so successful when others were not. Part of it was timing; he arrived in Los Angeles when it was a small pueblo and was able to get in on the ground floor of many major industries, including banking, transportation and land development.

Part of me thinks, however, that Isaias Hellman had a particular business genius, a brain that let him see the bigger picture. He rarely made a misstep business-wise, always investing his funds in industries that grew and grew. You go through his papers and see him progressing. He first owned a dry goods store, then a bank, then a water company and later a gas company, then a trolley company, then a vineyard, then lots of land, then more trolleys, then more banks and a sizeable amount of a hydroelectric company. The only industry he missed was the motion-picture business. But he died in 1920, and if he had lived longer he might have invested there as well.

Now, is that kind of genius genetic? Clearly, smart people have smart children, but can a particular attribute like business savvy be passed on.

The best argument I can find that demonstrates genius can be passed on is by looking at Warren Hellman. While he was born into an affluent family, he has made his billion on his own. He is the head of Hellman and Friedman, an investment firm that took Levi’s private, owns much of the German media, a chunk of NASDQ and many other companies. There was just an article in the paper the other day that said Hellman and Friedman had made CALPERS, the huge state employee retirement fund, more than 130 percent return on an investment, the most of any other company in the country.

Warren admires his great grandfather Isaias Hellman. He often talks about him in speeches, and holds him up as an example of a man that made money, but who was sure to donate back to his community. Warren measures himself against his ancestor. And even though Warren has made more money than Isaias Hellman, I think Warren thinks Isaias was the better businessman. After all, Isaias had to work for everything and was handed nothing.

When I am at the bluegrass festival, singing and swaying to musicians like Elvis Costello and T-Bone Burnett, I always keep an eye out for Warren. He tries to catch most of the acts of the festival by riding around on a cart between the five stages. He’ll hear 10 minutes here, another 15 minutes there. He looks so happy. He would rather hang out with Emmy Lou Harris than Arnold Schwarzenegger any day. And he would rather share his love for bluegrass music with hundreds of thousands of music fans than keep that money in a bank.

(The photos are of Warren playing banjo with his band, the Wronglers, at the festival. )

A Moveable Feast

On Saturday night I once again attended “A Moveable Feast,” a banquet put on by the Northern California Independent Booksellers’ Association. It’s one of the highlights of the group’s annual convention and every year a few non-booksellers get to partake.

The evening features 12 authors whose books are just launching. The idea is for the authors to make personal contact with local bookstores, so the owners can hand sell books. And the idea seems to work – the authors are generally interesting and witty and people working in bookstores enjoy hearing them talk. Of course, there are lots of freebies. Every attendee gets an autographed copy of each of the author’s books.

I was sitting at a table with people from A Great Good Place For Books, my favorite bookstore in Oakland. Last year I had been invited to this event by Debi Echlin, the store owner. I had a great time, particularly because Debi was so jazzed by the entire evening. Unfortunately, Debi died in her sleep last November. But the store’s new owner, Kathleen Caldwell, invited me to join her and the women who work in her store.

Our table got to visit with three writers and all were charming. Heidi Julavits is one of those New York literary stars who captured public attention early in her writing career. She must be in her mid-30s, and with her long blonde hair and delicate face, she is photo-ready. Julavits is a co-founder of The Believer, the literary magazine started by Dave Eggers. She is married to Ben Marcus, whom she described as an “experimental” writer. They have a young daughter, Delia.

The Uses of Enchantment is Julavits’ third book and it centers on a girl named Mary, who may have been abducted or may have made up her abduction to garner attention. Julavits said she modeled her book on Tim O’Brien’s Lake of the Woods, another book that features a mysterious disappearance. Julavits is considered a literary writer, but she said all her novels are plot driven. “I loved Lake of the Woods by Tim O’Brien,” she said. “It has this inexorable plot pull. I love, love, love plot.”

Julavits was a “math kid,” growing up. “I loved logic proofs. That’s what plot is for me – a logic proof.”

She doesn’t write out her plots before she begins her novels. In fact, Julavits said she generally spends a year on a book, and then throws the entire thing away and starts over. She seems to need writing that trash draft in order to reach a zone that drives her writing to a higher level. “Because when you’re in that zone, writing a novel can be as pleasurable as reading a novel.”

Julavits is still an editor at The Believer and even finds time to teach fiction writing. She said she hammered her distaste for flashback scenes into her students this spring while she was copyediting The Uses of Enchantment. Then she would return home and see, to her dismay, how often she used flashbacks as a technique to explain characters. She ended up changing her book as a result.

Julavits said she loves doing it all – writing, teaching and editing. On editing: “It’s a phenomenal job to have. I feel its dovetails so well with fiction for me.”

On teaching: “If you teach a lot it can be draining. I taught last spring. It was so important for me to talk about what I think fiction is and can do and what is happening in fiction now and articulate all these issues.”

Readers, Get on Your Walking Shoes

It’s that time of year again: Litquake, the nine-day extravaganza of words, authors, and literary musings. I went to the Lit Crawl for the first time last year and was impressed with the sheer number of people who wanted to spend their Saturday nights listening to various authors. It made me glad to live in the Bay Area.

I can’t make this year’s Crawl, which is a big disappointment, particularly because my friend Katherine Ellison will be reading from her book The Mommy Brain. She’s part of a panel called Mommy Lit: The Pleasures, Perils, and Politics of Motherhood featuring Joan Blades, Katherine Ellison, Kate Hodson, Ericka Lutz, Polly Pagenhart, and Rachel Sarah. The emcee: Peter Hartlaub. It’s at 6 p.m. at Ti Couz at 3108 16th Street

Here’s a write-up about the week by one of my students at the journalism school at UC Berkeley.

Authors are a "Cross to Bear"

I’m late to these blog posts but an anonymous editor is now writing regularly for Gawker about the publishing industry. The posts are titled “Unsolicited,” and the latest claims that “authors are a cross to bear somewhere between 'creepy messenger guy' and 'can't even afford a new coat from H&M" on the job-dissatisfaction scale. Because, with a few glowing exceptions, authors are the craziest, meanest, strangest, cluelessest people you've ever met.”

Gee. I thought they liked us.

We're All Geniuses Here

Jerome Weeks left his position as book critic for the Dallas Morning News rather than watch as the paper cut 111 jobs. He wrote a farewell column – which the paper declined to publish – which is a moving tribute to the written word. It also discusses the declining cultural importance of the novel.

The MacArthur Genius Awards were handed out yesterday. Somehow they missed me. But I was happy to hear that Adrian Nicole Blanc, a New York-based journalist who writes mostly about the poor and disenfranchised, won one of the $500,000 grants. She spent more than a decade following around a young woman her 2003 book, Random Family: Love, Drugs, Trouble and Coming of Age in the Bronx. The award is very encouraging. It’s a recognition that narrative non-fiction journalism is an art form, one that can illuminate social injustices.

Atul Gawande, a surgeon and New Yorker writer, George Saunders a short story writer and a Syracuse University professor, and David Macaulay, who wrote that wonderful illustrated book, The Way Things Work, also won awards.

New Cat Fight ... but this Time Between Men

This is probably the happiest day in Ed Champion’s life. Lev Grossman, the book critic for Time Magazine and a frequent target of Ed’s, wrote about their twisted, Internet-only relationship. The article’s title is “My Mortal Enemy.”

“I do, however, have an archenemy,” Lev writes in the current issue of Time.

“His name is Edward Champion, or at least I assume it is. That's the name he blogs under. I've never met him. I don't know what he looks like, how old he is, or pretty much anything about him (or her?). Except that every few months he calls me an idiot on his website.”

Lev, take heart. It’s actually a compliment that Ed has noticed you. And it’s not really all that unusual to be called names by Ed. He does that to nearly everyone. It’s his schtick. He can be quite mean and catty. But he’s also very funny, and that’s why he gets away with it.

And it looks like this infusion of national recognition has made Ed so happy, he’s promising to tone down his invective.

“Contrary to my criticisms, I don’t think Lev Grossman is a complete tool nor a total chickenhead…….In any event, as an olive branch to Lev, he’ll be getting something nice from me soon. And I will try in the future to paint less of a Manichean picture of the man.”

How to Write for The New Yorker

Cracking the top national magazine market is tough.

Editors at the New York Times Magazine, the Atlantic Monthly, Harper's, and The New Yorker are like soldiers under siege. Everyone wants access to them – their old college acquaintances, friends of friends, neighbors down the hall, even family members. Writers know that any personal connection to an editor at a top magazine, however tenuous, increases their chances of publishing an article in the magazine.

Some writers spend years trying to get published. John McPhee, for example, famously queried the New Yorker for more than 10 years before one of his stories was accepted. Now he contributes regularly.

“It’s a bunker,” according to Bill Wasik, an editor at Harper’s. “Getting inside the bunker is the hardest park. Once you’re in ….” His thought trailed off, but he clearly was suggesting that once you’ve written for one of these magazines, entrée anywhere else is much easier.

Penetrating the walls of the nation’s premier magazines was the topic of an unusual conference this weekend at the UC Berkeley School of Journalism. Titled “East Meets West,” the conference brought editors of elite publications together with 55 accomplished writers. The event was co-sponsored by the American Society of Journalists and Authors – itself difficult to join – so the writers in attendance all held impressive publishing credentials.

Still, the news was hard to hear.

“You don’t find the New Yorker; the New Yorker finds you,” said Dana Goodyear, a poet and writer who became an editor after working as David Remnick’s assistant for three years.

While some writers can find their way into the magazine by writing “Talk of the Town” pieces, those short articles focus mainly on New York so it is difficult for freelancers to find suitable topics, she said. But writing a number of them is one of the few ways to get assigned a larger piece

Many writers get their first New Yorker bylines when the magazine publishes an excerpt of their book. (What? I heard some members of the audience grumble. You have to write a book first and then hope a short section can appear in the magazine?)

Or you can write for smaller publications and hope you are noticed. That’s what happened to Elif Batuman, a graduate student in Comparative Literature at Stanford University. She wrote a few esoteric pieces for the new literary magazine N+1. Remnick read them, called her up, and invited her to New York to discuss ideas. She’s had two articles published so far in the New Yorker. Goodyear edited “Cool Heart,” a January 16, 2006 piece on the Thai kick-boxing trainer, Bunkerd Faphimal. Batuman’s voice and take on the subject was fresh and original – and that’s what the New Yorker is looking for, said Goodyear.

“Write for places where your voice can roam free,” suggested Goodyear.

Gerald Mazorati, the editor of the New York Times Magazine, suggested writers “know something really well and then know someone really well.” Find a topic that can become your specialty and give it a spin so unique that the top magazines can’t ignore your queries, he said.

The New York Times Magazine has about 30 writers under contract and only occasionally publishes work from writers outside its circle, said Mazorati. But it can be done. He suggested starting an e-mail correspondence with one of the magazine’s 8 assigning editors. Cultivate a relationship. Show them your work. Pitch them your ideas. With time, something might work out, he said.

The articles in Harpers, Atlantic, and Mother Jones are almost all written by free-lance writers. While each magazine has its own personality, the editors all crave well-written, unusual pitches. Bill Wasik at Harper’s said he likes “pitches with facts. Clunky, (meaning loaded with facts, not poorly written) detailed pitches.” Most new writers do shorter pieces to start. The editors have to known and trust a writer before they will assign them one of the longer articles that form the backbones of each magazine.

All the editors talked about the power of narrative. They want stories with a beginning, middle and an end, with well-developed characters. The New York Times Magazine needs article that are timely and linked to news events. The Atlantic specializes in big policy pieces. Harpers really prizes stories where reporters go undercover to expose a little-understood subculture.

While most magazine readers are women – and the women in the audience at the conference far outnumbered the men – most magazine articles are written by men. All of the editors said their magazines are not actively discriminating against female writers. They want more female writers. It’s just that most women write about issues central to their lives – marriage, parenthood, memoir -- and don’t do the big think pieces New York Times columnist Frank Rich calls the “bloviators.”

“We are a white male culture that may be intimidating to women,” said Scott Stossel, an editor at The Atlantic Monthly.

“It’s easier for women to sell an article on the sexy twist of work/life drama,” said Mother Jones co-editor Clara Jeffery. “It’s easier to sell. There are more magazines that would buy that rather than a big policy piece. There is a subtle way of steering women.”

If the editors were frank in suggesting that it is tough – although not impossible – to crack the top magazine markets, their appearances at Berkeley were encouraging in a less direct way. Without exception they were friendly and approachable and very human. Just hearing them talk about their magazines and the stories they are proud of stripped away some of the mystique of the New York publishing world. After all, somebody has to write those stories. And since when did saying “no” discourage any self-respecting reporter?

Profiles of the Rich and Famous

Call this the post of the profile. Here are three interesting stories about some of the most powerful (white) men in the news and publishing business.

The Guardian of London takes a look at David Remnick, the editor of The New Yorker.

New York Magazine looks at another powerful NewYork editor: Bill Keller, the executive editor of the New York Times.

A man with a different kind of power: Charles Frazier, who is about to release his second novel Thirteen Moons. He is so powerful that Random House paid him $8.5 million for the book, based on a one-page description. Scott Rudin chipped in another $3 million for film rights.

Saturday Musings

The Contra Costa Times writes that the Chronicle may one day own a chunk of Dean Singleton’s Media News. This means one interlocking conglomerate could control all the newspapers in the Bay Area.

Scott Esposito on Conversational Reading has a nice essay about how his reading habits have changed now that he is a lit blogger.

Ilana DeBare of the San Francisco Chronicle looks at Cody's new owner.

Is There Really Just One Big Corporation Running All the Papers?

The Bay Guardian has always positioned itself as the scrappy underdog, the only San Francisco weekly to speak truth to power. For years it railed against monopolies that controlled the city's utilities.

The Bay Guardian is now looking at the recent consolidation of Bay Area newspapers and is once again yelling "monopoly." It is not only concerned that Dean Singleton owns the vast majority of the papers in the Bay Area, but is worried about the relationship between Hearst Corporation, the owner of the Chronicle, and Media News.

When McClatchy bought up Knight-Ridder it turned around and sold the San Jose Mercury News and Contra Costa Times and a batch of smaller papers to Media News. McClatchy then sold the Montery Herald and the St Paul Pioneer Dispatch to Hearst Corp, which turned over those papers to Media News in exchange for a large block of non-voting stock in Media News properties outside the Bay Area.

The Justice Department didn't find anything wrong with this. The only one who has stepped in to try and block the consolidation is Clint Reilly, a former political consultant. He is suing to prevent Hearst's takeover of Media News stock, arguing it would create a monopoly. A judge will hear the case in February.

Bruce Brugmann, the owner of the Bay Guardian, points out a delicious irony in his blog. The San Francisco Chronicle Magazine ran a lengthy narrative a few weeks ago about a newspaper war in Humboldt County between Singleton and an independent newspaper. But there has been very little written in the pages of the Chronicle about the impact of Dean Singleton on the Bay Area media scene.

"As you will remember from my last blog, I unveiled the term Eurekaism to replace the term Afghanistanism for the bad habit of many daily papers to cover stories in Eureka, but not the local big scandal or embarrassing stories in their hometowns," Brugmann wrote in his blog.

Japanese Firm Buys Cody's Books

Fred Ross, the owner of the two remaining Cody’s Bookstores, has sold his two-store chain to a Japanese buyer, Hiroshi Kagawa, the owner of Yohan, Inc.

"We are very excited about our partnership with Yohan as we begin our next half century," Ross said in a press release. "Yohan shares our commitment to independent bookselling. Working together we can extend our reach both locally and globally. Yohan's financial resources and international relationships will strengthen our existing operations, and will allow us to properly restock our shelves and offer the broad in-depth selection that customers expect from Cody's."

Cody's will essentially remain the same: a two-store operation that showcases numerous authors. Ross will remain as president and his wife Leslie Berkler will be vice-president in charge of store operations.

Yohan, Inc is the largest distributor of English-language books in Japan. It was founded in 1953 and currently operates 18 bookstores and a few publishers. Yohan bought Berkeley-based Stone Bridge Press last year. Kagawa is either 49 or 50 and "loves books," the press release quotes Peter Goodman, his long time friend as saying. ‘Yohan and Cody’s share a sensibility that venerates the written word.’”

The sale does not surprise to me. A few weeks ago I wrote about Cody’s financial problems. I had no details or statistics: I just noticed that the shelves in its Fourth Street Store in Berkeley didn’t have very many books on them. This was just weeks after Ross closed his wonderful Telegraph Avenue Store.

Ed Champion berates Ross for taking the easy way out. He suggests that Ross made a major miscalculation when he took over the old Planet Hollywood store on Stockton Street in San Francisco.

“But I know how you’ll justify all this, Mr. Ross. You didn’t sell out. You bought in. It was the “market,” after all, that killed off Cody’s. Not the fact that you took over Planet Hollywood’s old space on Stockton Street, which probably had a rent that was a shitload more expensive than the original Telegraph Avenue store that you so gracelessly killed. Fred Cody is spinning in his grave right around now. He never would have let this happen.”

I am sorry that the buyer is from another country. But ownership change can be good. Look, the Codys sold to Ross many years ago and he gave the community one of the best bookstores in the region. Maybe the new owner, Hiroshi Kagawa, will invest more money and refill all those shelves.

R.I.P Jim Holliday

Jim Holliday, one of the best historians of California, died Aug. 31 in his home in Carmel at the age of 82.

I still remember reading The World Rushed In: The California Gold Rush Experience, Holliday’s opus on the California Gold Rush. It was history like no other history I had ever read.

The book is centered on the diaries of William Swain, a 28-year old man from Youngstown, New York, who traveled overland to California in 1849. Holliday uses Swain’s experiences to exemplify what happened when hundreds of thousands of people rushed into virgin territory and ripped out its insides. Holliday’s use of a personal narrative to describe a major social movement created a readable and accessible book of history. It’s a common technique now, but wasn’t as a popular in the 1980s.

J. S. Holliday stumbled on Swain’s journals shortly after he graduate from Yale in 1948. He met Edward Eberstadt, a New York rare book and manuscript dealer, who had Swain’s letters and journals from his daughter, Sara Sabrina Swain. Eberstadt had intended to publish the journals, but was prevented from doing so because of poor health and pressing business concerns. Holliday agreed to take over the project, little realizing it would take him 30 years to write The World Rushed In. But when the book was published in 1981 it became a best-seller and went through 13 printings.

I have just been using one of Holliday’s other books, Rush for Riches: Gold Fever and the Making of California, as source material for my own book. It’s an illustrated sort of coffee-table format book on California. It won the Los Angeles Times prize for best book on non-fiction in 2000.

Some of Holliday’s lectures are archived on the Bancroft Library site.